Brand Anthem Video
Ximedica, a full-service medical product development firm, wanted to communicate their global brand and showcase their Providence headquarters to investors and employees.
We created a suite of videos to reflect Ximedica’s mission, design process and project management practices. The first video was developed in a brand anthem style to reflect the firm’s innovative and expertise, while connecting with viewers on an emotional level. To achieve an in-depth portrait of Ximedica’s full-service capabilities, we developed two other videos that featured employees in a documentary-style approach.