Johnson & Wales University
The Culinary Arts Museum is a mecca for culinary students and foodies alike, providing a place to preserve and showcase culinary artifacts of gastronomic proportions. To complement the museum’s renovated facilities and to help increase its visitors, Johnson & Wales University identified the need to reinvigorate the museum’s website. The goal was to create a more contemporary design, while reflecting the charm and nostalgia of the featured exhibits.
We created a modern and sophisticated website that blends the University’s brand and style with the character of the museum. Each page contains vibrant photographs and interactive components to engage users and highlight special exhibits and collections. A robust Content Management System offers increased usability and allows the team to easily keep content relevant.
Aside from contributing to a significant boost in site traffic (directly increasing museum visits and private function bookings), the new website received several awards in both the museum and marketing industries.