Corporate Communications/PR

Our CEO Stephen Rosa shares insight on the creative possibilities of an Apple‬ and HBO‬ partnershi

The public relations industry is always changing, and a good PR professional should always be learning and adapting to strengthen their craft. That’s why we value informative events like the “Meet the Media” panel discussion recently hosted by our local PRSA chapter.

One word can make a big difference.

Health … Health is the one word that reflects what is most important in life.

Brand ... Brand is the one word that reflects what is most important in business.

CVS Health … Three letters and one word that reflect perhaps the most courageous innovators in health care today.

As a vibrant hub for the arts, business, education and technology, Providence and its surrounding communities are filled with savvy citizens who leverage social media to create opportunity and foster innovation.

At CVS Caremark, our social strategy aligns with our purpose – helping people on their path to better health. We know that social media is a valuable customer engagement tool, so we work hard to ensure that all of our social channels deliver information that is not only engaging, but offers value to our customers.

Over the last couple of months, as the one-year anniversary of the Boston Marathon bombing came into view, (add)ventures reinvigorated PR support to help one of the most grievously injured survivors, Marc Fucarile.

The last bombing victim to leave the hospital, Marc has undergone more than 23 surgeries – including the amputation of his right leg – with additional surgeries scheduled for the future.

Last week, CVS Caremark, one of our long-time client partners, took a courageous step in supporting our nation’s health and well-being with the decision to no longer sell cigarettes and other tobacco products at their more than 7,600 retail locations.

Throughout history, ports have always been cultural waypoints, melting pots for the transmission and sharing of great ideas. 
 
The modern port, of course, is not the seaport but the airport. Over 500 million people take to the skies each year in America alone, and in Southern New England, T.F.

We are delighted to announce two new (add)venturists – Jesse Lampkin and Sara Del Signore – have joined our team. Jesse and Sara both join our Providence headquarters and will support the (add)motion department; Jesse as animator/motion graphics and Sara as associate producer of video/strategy.

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