Two boxes of Hiccupops.

Fusing science and art to make a health brand ‘pop’

  • HICCUPOPS

Ahead of releasing their signature product in retail pharmacies, Hiccupops™ needed to update the design and storytelling strategy of their website and social media. Using the existing brand mark and packaging as a launching pad, we developed an eye-catching visual identity and consistent, engaging brand voice that captured the efficacy and excitement of this unique product.

  • campaign development
  • customer experience strategy
  • design language system
  • experiential design
  • video + animation

Capturing the magic while explaining the science

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A digital drawing of four hiccupops.

Capturing the magic while explaining the science

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A screen grab of the website development provided for Hiccupops.

Establishing a brand voice and using it to tell a consistent story

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A screencapture of a webpage we developed for Hiccupops.

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A digitally created version of an extended Instagram feed for Hiccupops.
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A collage of product photos (add)ventures created for Hiccupops.

Boosting the brand with an elevated visual identity

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Digital art of a Hiccupop.
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Hiccupops art created by (add)ventures.

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A close-up picture of yellow Hiccupops.

This synthesis of creative strategy, visual design, copywriting and UX/UI expertise helped us showcase Hiccupops as a modern and credible brand

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The Hiccupops website viewed on a laptop screen.
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A collage of facial reactions to Hiccupops.

Thank you so much—we love working with you guys!

Hiccupops

Chief Executive Officer